The Texas A&M AgriLife Marketing and Communications professional service unit develops and implements marketing and communications strategies based on industry best practices that align with the strategic goals and priorities of the College of Agriculture and Life Sciences, Texas A&M AgriLife Extension Service and Texas A&M AgriLife Research.
We enhance, protect and strengthen the AgriLife brand and reputation by effectively sharing the organization’s story across a variety of platforms through editorial content production, media relations, marketing, creative design, multimedia, and digital and web services for AgriLife units to reach their goals. We also support agency- and college-wide internal communications initiatives. Our teams are built around areas of expertise and unite to provide integrated solutions for our customers.
In addition to agency- and college-level communications and marketing support, we work in conjunction with the Texas A&M University System and Texas A&M University Marketing and Communications teams to provide guidance and support in matters of System-wide and University-wide initiatives and policies.
Operational Approach
We approach projects with a strategic vision, which begins with a shared understanding of our customers’ goals. We then focus on creating thoughtful, purposeful solutions to achieve those goals—whether stand-alone projects, or in-depth strategic marketing and communications plans. Based upon the needs of our customers, we bring together the expertise and resources of our full team to ensure a successful product. All customer communication is facilitated through our marketing strategy team, ensuring streamlined communications and project management to enhance customer satisfaction.
Work With Us
Have a request for services? Please follow the steps below to get started.
Step 1: Review our resources
We have compiled a collection of templates and resources to help you stay on-brand as you complete your work for AgriLife.
Step 2: Fill out our request form
If your need can’t be met through one of these resources, send your request through our form to give us a little more information. One of our marketing coordinators will be in contact shortly after it is received.
Have specific questions? You can also contact a marketing strategy coordinator.
Texas A&M AgriLife
Allison LaRocca at allison.larocca@ag.tamu.edu
Texas A&M College of Agriculture and Life Sciences
Carrie Baker at carrie.baker@ag.tamu.edu
Texas A&M AgriLife Extension Service
Tamara Garza at tamara.garza@ag.tamu.edu
Texas A&M AgriLife Research
Gabe Saldana at gabe.saldana@ag.tamu.edu
Texas A&M AgriLife Institutes
Kerry Halladay at kerry.halladay@ag.tamu.edu
Marketing and Communications Leadership
